Navigating Apple ’s App Store is … frustrating . Now , a novel study hint that plans are underway to make it a little easier .
Bloomberg reportsthat Apple has “ a cloak-and-dagger team ” act on an inspection and repair for the Store . Those ever - utile “ hoi polloi familiar with the plans ” have told it that one of the main change could be a organisation where companies pay to have their apps show up higher in searches — like Google does in its general hunting . If you typed in “ cycling , ” say , you might be first show an app by ESPN , Strava or someone else whole look on who ’d plumped up enough immediate payment . Elsewhere , the 100 - hard squad is also said to be “ trying to amend the way customer crop in the App Store . ” It ’s completely indecipherable what that might mean in practice , though it would clearly be very welcome indeed .
It ’s worth noting that the work of the squad is claim to be in its nascent stages , so it might be a while before we see any of these change — if we ever do .
[ Bloomberg ]
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